Social Media Marketing (A Beginner’s Guide)
Social Media Marketing (A Beginner’s Guide) In today’s digital world, almost everyone is on social media — and that includes businesses! Whether it’s a local bakery or a global tech brand, social media marketing plays a huge role in connecting with customers online. If you're new to this, don’t worry — this blog is made just for beginners like you. What is Social Media Marketing? Social Media Marketing (SMM) is the use of social media platforms to promote products, services, or brands. It includes creating and sharing content (like posts, videos, and stories) to: Increase brand awareness Engage with your audience Drive traffic to your website Generate leads and sales What Platforms Are Used? Here are some popular social media platforms used for marketing: Facebook – Great for building communities and running ads Instagram – Visual content, stories, reels, influencer collabs Twitter (X) – Short updates, trends, hashtags LinkedIn – B2B marketing and professional networking YouTube ...